Radio Futures
AI and radio — exploring the next wave
RedTech's "Radio Futures" has been charting radio’s adoption of artificial intelligence for the last three years, and this third edition is especially timely. From content creation and audience targeting to newsroom efficiency and revenue optimization, AI’s evolution is all-encompassing and is reshaping every aspect of radio.
In this year’s edition, you’ll find future-casting scenarios for AI in radio, practical strategies for staying relevant in an era of hyper-personalized media, and case studies demonstrating AI’s impact on contextual content discovery, audience engagement and monetization.
We’ve asked a range of industry experts to reveal how AI can expand ad inventory, drive higher CPMs, unlock new revenue streams and amplify creative output. From the newsroom, we examine whether AI will make radio journalism more intelligent or simply more automated — and what that means for credibility and audience trust.
At the heart of our exploration is finding the optimal human-AI balance. How do we leverage machines for repetitive tasks while preserving the storytelling, curation and authentic connection that make radio irreplaceable?
Featuring real-world examples and forward-looking analysis, this issue serves as your strategic guide to harnessing AI’s potential while protecting radio’s soul.
Read online or download for free.
Be sure to share our publications with colleagues who might find them helpful, so they can subscribe and stay updated with RedTech's newsletters, magazines and special editions.
|
